The Luna Rossa Sailing Experience on the AC75, the official racing yacht for the 36th America’s Cup, is a first-person journey through the main preparation phases of the vessel, from sail sewing and rope checking, to the true experience of setting sails aboard the Prada Cup’s boat.

Distributed during official in-store Prada events. Available online on the main VR platforms (Oculus, Youtube VR, Veer, etc.)



Director & Creative Direction: Guido Geminiani

Camera Operator: Diego Cattaneo

Post Production: Diego Cattaneo

Producer: Filippo Infantino